Digital marketing is one of the significant concepts in the present situation. If you want to complete an MBA in digital marketing, it is very helpful for your career as you will learn many managerial-level skills and marketing concepts. A regular MBA course can be time-consuming and will take 24 to 48 months to complete. If you want to finish the MBA in digital marketing much faster, then a perfect choice is to take an online executive MBA program in digital marketing, a 15-month course.
Key Features Online Executive MBA Course in Digital Marketing
The major highlights of taking the online executive MBA program in digital marketing include:
It is a very effective course recognised by the AICTE and allows the students to have a lot of experience in digital marketing.
The duration of the courses is 15 months, and it is subdivided into five terms.
The program involves subjects like social media, digital, and email marketing.
The candidates applying for the online executive MBA program must complete the graduation course and also have work experience of more than three years.
Subjects/Syllabus
The syllabus and subject for the online executive MBA course in digital marketing for the five terms include:
Term I
Managerial Economics
Financial Accounting
Information Systems
Marketing Management
Organisational Behaviour
Term II
Operations Management
Business Statistics
Business Communication
Strategic Management
Corporate Finance
Term III
Search Engine Optimisation and Search Engine Marketing
Consumer Marketing
Content Marketing and Social Media
Integrated Marketing Communications
Marketing in the Digital World
Email and Mobile Marketing
Term IV
SEO and SEM II
Broader Consumer Marketing
Email Marketing
Digital Marketing in the World
Integrated Communications
Term V
Web, Social Media Analytics, Marketing
Capstone Project
Risk and Fraud Analytics (Elective)
HR Analytics (Elective)
Logistics and Supply Analytics (Elective)
Application Criteria
The students need to fulfil specific eligibility criteria, making the candidate eligible to take any university's online executive MBA program in digital marketing. These include:
The candidates must complete their bachelor's program from any recognised university.
The minimum percentage of marks the candidate must have in their bachelor's program is 55%.
In addition to the educational qualifications that the students have, prior work experience is also essential.
If the student is applying after completing the post-graduation, they must have at least two years of work experience.
Course Duration
The students must take the online executive MBA program in digital marketing for 15 months, divided into five terms. The students will have proper management and marketing knowledge in the course.
Admission Process
Following an admission procedure will help you to gain admission at a university for your online executive MBA program in digital marketing. The process includes:
Visit the official website of the university that you want to study in and register yourself.
Apply for the online executive MBA program in digital marketing and submit the application form.
Ensure that you submit the required documentation and the enrollment fee.
Additionally, some universities may require you to take an eÂntrance exam and achieve a minimum passing score.
Fee Details
The tuition feÂes for the online eÂxecutive MBA program in digital marketing range from INR 4,00,000 to INR 20,00,000.
Specialisations
You can choose from different available specialisations among the online executive MBA programs. These include:
Online Executive MBA Project Management
Online Executive MBA Construction and Project
Online Executive MBA Business Analytics
Online Executive MBA Human Resource
Online Executive MBA Operations Management
Online Executive MBA Global Logistics and Supply Chain
Online Executive MBA Finance and Accounting
Online Executive MBA International Business
Online Executive MBA Data Science and Analytics
Online Executive MBA Banking and Financial Services
Online Executive MBA Digital Marketing
Online Executive MBA Online Dual Degree
Online Executive MBA Marketing Management
Online Executive MBA Applied Finance
Online Executive MBA General Management
Online Executive MBA Entrepreneurship
Online Executive MBA Market Research
Online Executive MBA Supply Chain Management
Career Opportunities
After you complete the online executive MBA program in digital marketing, you will have many career opportunities. Digital marketing is an essential subject now, and recruiters, while given job opportunities, want a digital marketing specialist in their team, allowing them to have proper customers for their business and scale at a higher level. All International companies want to hire the best digital marketing specialist for them. The career opportunities that you will have after the online executive MBA program in digital marketing are:
Content Marketing Manager
Digital Marketing Strategist
Client Servicing Managers
Campaign Managers
Brand Manager
Digital Marketing Specialist
Media Planner
Top Hiring Firms
Top Global companies that give job positions to the online executive MBA students that specialised in digital marketing are:
Deloitte
Dell
Samsung
Yahoo
Facebook
TCS
Google
Other Programs To Opt for
There are many options for you to choose as a specialisation course after completing your online executive MBA program in digital marketing. These include:
PhD in Digital Marketing: The digital marketing course is a subject that has a very high value, and completing higher education in digital marketing will help you to get the best job opportunities available for your career.
Diploma Course: The students can also complete a diploma course after their executive MBA program and can complete further education in digital marketing course.
Certification Courses: The available certification courses can also be a helpful option for students as there are many extra certificates that you can gain in digital marketing after completing an executive MBA course in digital marketing.
Best Universities Providing the Online Executive MBA Course in Digital Marketing
The best universities in India that provide the online executive MBA program in digital marketing include:
NMIMS
DY Patil International University
IGNOU
IIM Udaipur
IIM Calcutta
Jain University
Conclusion
Online executive MBA programs are specially created for working professionals who have already taken a job after graduation and need more experience and certificates to get better job opportunities in international companies. By taking the online executive MBA program in digital marketing, the students will learn about email marketing and how social media is essential in the digital market.
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